This Product Management course gives learners a strong foundation in end-to-end product development.
You will learn how to identify user problems, define requirements, design MVPs, build product strategies, lead cross-functional teams, and manage full product lifecycles.

You will also explore Agile/Scrum workflows, create PRDs, perform competitor analysis, run user interviews, track metrics, and build product roadmaps.
By the end of the course, you will be able to plan, execute, manage, and deliver successful products confidently.

Learning Outcomes

Product Foundations

• Understanding core PM responsibilities

• Product lifecycle

• Problem-solving frameworks

• User-centric product thinking

User Research & UX

• User interviews & surveys

• Personas & user journey mapping

• Requirement gathering

• UX principles & wireframing

Market & Competitor Analysis

• Total Addressable Market (TAM)

• SWOT & competitor mapping

• Trend research

• Identifying product opportunities

Product Strategy & Planning

• Vision, mission, goals

• Defining KPIs & success metrics

• Product positioning

• Writing PRDs & feature specs

Roadmapping & Prioritization

• Building long-term roadmaps

• Prioritization frameworks (RICE, MoSCoW)

• Feature planning

• Backlog management

Agile & Scrum for PMs

• Scrum ceremonies

• Working with dev/design teams

• Sprint planning & execution

• Release management

MVP Development

• Defining MVP scope

• Hypothesis testing

• Prototype reviews

• Validating product ideas

Data-Driven Product Management

• Product analytics

• Funnels, cohorts & retention

• A/B testing

• Feedback loops

Go-to-Market & Launch Strategy

• Launch planning

• Marketing coordination

• Growth strategies

• Handling iterations after release

Project Work

• User problem identification

• Complete PRD creation

• Market & competitor analysis report

• Product roadmap creation

• Final Product Case Study Presentation