This course teaches the complete workflow of YouTube content creation—from ideation to publishing.

You will learn scripting, filming, editing, YouTube SEO, thumbnails, audience engagement, and growth strategies.

By the end of the course, learners will create and upload their own YouTube-ready video using the methods taught.

Learning Outcomes

YouTube Foundations

• How YouTube works

• Types of YouTube content

• Understanding the algorithm

• Channel setup essentials

Content Planning & Scripting

• Finding video ideas

• Researching topics

• Writing scripts

• Creating engaging hooks

Filming Basics

• Camera settings

• Lighting setup

• Audio clarity tips

• Smartphone filming techniques

Video Editing Essentials

• Basic cuts & transitions

• Text overlays & captions

• Adding music

• Editing with mobile & PC tools

YouTube SEO

• Keyword research

• Titles & descriptions

• Tags & metadata

• Ranking basics

Thumbnail Creation

• Design principles

• Text placement

• Visual storytelling

• CTR improvement tips

Publishing & Optimization

• Upload checklist

• Best posting time

• Engaging with comments

• Analytics basics

Growth Strategies

• Increasing watch time

• Audience retention

• Shorts integration

• Branding & consistency

Project Work

• Create a complete YouTube video

• Script → Shoot → Edit → Upload-ready output